OrphAnalytics, first written Orph'Analytics during the preparation of the foundation, is a portmanteau word built by merging the words Orphan and Analytics after dropping one of the two redundant syllables "an".
The logo symbolically describes the company's expertise by distinguishing itself from current logos through the use of a serif font, Times, which is widely used in publishing. The choice of this font evokes the printed texts that can be submitted to the analysis of OrphAnalytics' services.
Analytics which evokes an algorithmic know-how is in dynamic red. Orph is in passive blue. Circled with the red An and by an ellipse that illustrates the detection of the two orphan elements (OrphAn) by the OrphAnalytics software.
Motto for the company's business: to track down orphan sequences.